The deskmedia buyer software
A byline should resolve to a person you can check, not a name on a page. Here is who writes and who reviews at Campaign Buyer, what each one covers, and how to reach the desk. Every ranking on the site is written by one and signed off by the other.
Editorial desk
Campaign Buyer Editorial is the review desk behind this site. We read what long-term users report in public threads and review sites, check vendor documentation and pricing pages, and verify prices with each vendor before we rank a tool. Every ranked pick names what the tool is bad at, including the one we place first.
Lead reviewer
Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: reading what long-term users report about each tool, checking its documentation and pricing, and verifying prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.