By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Verified 8 September 2026.
The plans
A free tier is available, with paid plans from $100/mo, after a 14-day trial.
The free plan costs nothing and covers 5,000 sessions a month, one website, one ad platform and one conversion source, without the Conversion API. Starter is $100/mo for 100,000 sessions, all seven ad platforms, 100+ integrations and real-time CAPI. Personal is $150/mo for 500,000 sessions, three sites, GA4, cross-domain tracking and webhooks. Advance is $300/mo for 3M sessions, ten sites, ten seats and dedicated support. Annual billing gives two months free. Overage runs $0.40 to $0.20 per 1,000 sessions and cannot be turned off on paid plans. Extra websites cost $30/mo on Advance. Paid plans start with a 14-day trial.
Prices as of 12 Oct 2026
Is it worth the money?
AnyTrack is the pick if you run paid traffic to a Shopify store or affiliate offers and want conversions fed back to Meta, Google and TikTok without wiring server-side tracking yourself. Test the support and watch the session-based bill before you commit.
What works
- No-code setup. You connect the tag and your ad accounts from a dashboard instead of standing up a server-side Google Tag Manager container.
- Server-side and client-side tracking run together, so a blocked pixel or an iOS restriction does not silently drop the conversion.
- Feeds conversions back to seven ad platforms through the Conversion API, and covers 90+ affiliate networks, ecommerce platforms and CRMs out of the box.
- A real free plan and a 14-day trial with no credit card, so you can prove the tracking before you pay.
What to watch
- Support and billing draw the most complaints. Unanswered tickets and trial-cancellation disputes recur across Trustpilot and PPC threads, so test support inside the trial.
- Thin independent proof. Two reviews on G2 and 3.4 out of 5 from eleven reviews on Trustpilot make it hard to sanity-check against the crowd.
- Session-based pricing with automatic overage. A traffic spike pushes you past your cap and bills $0.40 to $0.20 per 1,000 sessions, and you cannot switch it off on a paid plan.
- No automatic ad-spend sync. Unlike RedTrack or Voluum it does not pull your cost in, so ROI across sources has to be computed somewhere else.
Pricing FAQ
How much does AnyTrack cost?
Does AnyTrack have a free trial or free tier?
Sources
Other sources
5 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.
- [reddit-support-quality] 3rd Party Tracking / Attribution Recommendations? : r/PPC
- [reddit-support-ticket] 3rd Party Tracking / Attribution Recommendations? : r/PPC
- [reddit-duplicate-events] 3rd Party Tracking / Attribution Recommendations? : r/PPC
- [reddit-capi-focus] Best server side tracking software? : r/PPC
- [reddit-works-well] What attribution tools/software are you guys using? : r/PPC