By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Verified 8 September 2026.
The plans
Paid plans start at $97/mo.
Launch is $97, Scale $197 and Optimize $297 a month on monthly billing, or about $81, $164 and $248 a month paid yearly. Dominate is $5,997 a year and sold annually only. The first three plans open with a free trial, refunds are honoured for 30 days, and ClickFunnels takes no percentage of sales.
Prices as of 12 Oct 2026
Is it worth the money?
ClickFunnels is the pick if you sell coaching, courses or info products and want the pages, checkout, upsells and email running as one funnel instead of four separate tools. It is fast to launch and covers the whole sales process end to end. The trade-offs are real: it sits at the top of the market on price, the bill climbs as you scale, and billing and cancellation draw the most complaints.
What works
- Runs the whole funnel in one account: pages, checkout, email, a light CRM, courses and a community, so you are not stitching four tools together
- Fast to get live. The drag-and-drop editor and prebuilt funnel templates are the most-praised part, especially for non-technical sellers
- Smart Checkout is built for selling, with order bumps and one-click upsells aimed at raising average order value
- Strong aggregate scores: about 4.6 out of 5 across more than 400 G2 reviews and thousands of Trustpilot reviews
- Takes no cut of your sales, includes hosting, and carries a 30-day money-back guarantee
What to watch
- Priced at the top of the market. Plans run $97 to $297 a month, and users say the cost adds up fast, especially if you only need part of it
- Billing and cancellation are the loudest complaints, along with confusion between ClickFunnels Classic and the newer 2.0 accounts
- Some long-time users feel 2.0 was a step back from Classic, and marketers report occasional bugs and page speed that is hit or miss
- Less flexible than a custom stack, and course and membership delivery is weaker than a dedicated platform
Pricing FAQ
How much does ClickFunnels cost?
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