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Head-to-headmedia buyer software

AdSpy vs Anstrex

By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Updated 23 September 2026.

The AdSpy home page, captured from the vendor's own site
AdSpy, from $149/mo.
The Anstrex home page, captured from the vendor's own site
Anstrex, from $79.99/mo.

Quick answer

Pick AdSpy if you buy on Facebook and Instagram and want the deepest searchable archive of Meta ads, offers and landing pages; pick Anstrex if you run native or push traffic on Taboola, Outbrain or MGID and need to rip competitors' advertorials and presell pages.

Side by side

Feature comparison across 2 tools
Tool Meta ads Native ads Landing pages From
1. AdSpy ✓Yes ×No Shows tech $149/mo
2. Anstrex ×No ✓Yes Full rip $79.99/mo

AdSpy and Anstrex both call themselves ad spy tools, and buyers who are down to these two usually assume they are choosing between two versions of the same thing. In fact they watch different halves of the internet. AdSpy indexes Facebook and Instagram. Anstrex indexes native and push. The choice comes down to which ad ecosystem your money is going into.

The one question that decides it: where does your traffic come from?

Answer this before you compare a single feature. If you buy paid social, your competitors' ads live inside Facebook and Instagram, and only AdSpy keeps a deep, searchable record of them. If you buy native or push, your competitors are running advertorials on Taboola, Outbrain, MGID and dozens of smaller networks, and AdSpy cannot see any of it. Anstrex is built for exactly that traffic.

So the two cannot stand in for each other. A Facebook buyer who saves money on Anstrex has bought a tool that is blind to the ads they need to study. A native buyer who pays more for AdSpy has bought depth on a channel they do not run. Match the tool to your traffic first, and the rest of this comparison is detail.

AdSpy: the deepest Meta and Instagram archive

When the job is to reverse-engineer what is working on Facebook and Instagram, AdSpy has the largest archive and the sharpest filters in this pair. You can search by advertiser page, ad copy, reactions and comments, country, offer id, affiliate network and even the technology a landing page is built on. For an affiliate or dropshipper hunting a proven angle before spending on it, that filter set is the reason to be here.

The coverage stops at Meta. AdSpy does not track native, push, TikTok or Google. If paid social is your whole campaign, that costs you nothing. If it is one of several channels, AdSpy answers only the Facebook part of the question, and you still need something else for the rest.

Anstrex: the native and push specialist

If your traffic comes from Taboola, Outbrain or MGID, a Facebook spy tool is useless to you, and Anstrex is the one built for the job. Anstrex Native covers 27-plus native networks across dozens of countries, and it adds a separate push product for push and pop traffic. Its standout is landing-page ripping: it downloads a competitor's advertorial and presell page so you can study the whole funnel behind the ad. For native affiliates, reading the full path from headline to offer is the core workflow, and Anstrex is built around it.

Where Anstrex is weak is Facebook. Its creative coverage and its interface are aimed at performance affiliates buying native, and a Facebook-first buyer will find it thin on the Meta ads they care about.

Landing pages: see the tech, or rip the whole funnel

Both tools do something with landing pages, in different depths. AdSpy shows you the landing-page technology behind an ad, which helps you spot the stack a competitor runs and jump to their page. Anstrex goes further for its niche and rips the page itself, advertorial and presell included, so you can pull the funnel apart offline. If your work is native advertorials, that difference alone can decide it for Anstrex. If you buy Meta, AdSpy's lighter treatment is enough, because the creative is doing most of the work anyway.

Pricing: a flat fee versus a per-seat bill

AdSpy charges one flat monthly price for Meta and Instagram, whoever logs in. Anstrex starts lower for native only, but it is billed per user, so a two or three person team multiplies that number fast, and bundling push or pop adds more on top. Neither vendor offers a real free trial. AdSpy refunds in full within 24 hours of purchase if you email support, which works as a same-day paid trial. Anstrex states in its own FAQ that it has no free trial and offers a demo instead, and it does not refund for dissatisfaction, so a wrong pick there is a full month gone.

On sticker price Anstrex looks cheaper, and for a solo native buyer it is. Each seat you add narrows the gap, so run the numbers for the team you actually have.

What neither tool does

A spy tool finds you an angle. Once AdSpy or Anstrex hands you a promising competitor page, building the presell page and checkout and finding the variant that converts are separate jobs on a separate bill. ElasticFunnels is a funnel platform for teams running paid traffic that covers that next step: it generates or clones pages, hosts the checkout, and runs same-URL split tests with ad-spend and conversion reporting attached, so the spend-to-sale numbers sit in one place instead of across separate exports. It starts with a 14-day trial that takes no card, on plans from $97 a month plus 0.5% of revenue processed through its hosted checkout.

Its drawback is that it is newer than the tools on this page, with very little independent review coverage to check its reporting against. That is what you would expect of a platform this young, and the no-card trial lets you build one funnel from a spied angle before you pay. Treat it as the step after your spy-tool choice, which still turns on your traffic source alone.

Which one for you

You buy Facebook and Instagram: AdSpy, without much argument. The archive depth and the affiliate filters are what you are paying for, and nothing in this pair matches them on Meta. Use the 24-hour refund as a trial and do a full day of real searching before you decide.

You buy native or push: Anstrex. It is the only one of the two that can see your competitors, and the landing-page ripper is worth the subscription on its own. Book the demo first to confirm your networks and geos are covered, then commit to one month, because there is no refund.

You buy both social and native: you need AdSpy for the Meta side and Anstrex for the native side, and the realistic budget is both, at least for the months you are actively researching each channel.

AdSpy is our default pick because more of this site's readers buy paid social than native, so it is the tool the larger group actually needs. On its own turf, each one wins.

AdSpy

What works

  • The deepest Meta and Instagram ad archive, with granular filters
  • Filter by advertiser, offer id, affiliate network and landing-page tech
  • Flat $149/mo with no per-seat surprises

What to watch

  • Covers Facebook and Instagram only, so native and push buyers need a second tool
  • At $149/mo it only pays off if you use it weekly
  • Saving, tagging and briefing the ads you find happens somewhere else

Anstrex

What works

  • Purpose-built for native and push across 27+ networks
  • Landing-page ripping and advertorial research for affiliate funnels
  • Cheaper than high-end native intelligence platforms

What to watch

  • Priced per user, so a team adds up fast
  • Weak for Facebook creative strategy
  • The interface is laid out for performance affiliates working native funnels

Pricing

AdSpy: from $149/mo. One flat plan at $149 a month, whoever logs in, with close to unlimited searching. There is no free trial. A full refund is available only within 24 hours of purchase.

Anstrex: from $79.99/mo. Native only $79.99/user a month, native plus push $139.99, native plus push and pops $219.99. Covers 27+ networks across 64+ countries. Billed per user.

Prices as of 24 September 2026

Our pick

AdSpy

AdSpy is the pick if you research Facebook and Instagram ads seriously and want to search by page, offer, affiliate network or landing page.

Frequently asked questions

Which is cheaper, AdSpy or Anstrex?
Anstrex is cheaper to start, at $79.99/mo against $149/mo for AdSpy. Both add charges as usage grows, so price each one at the volume you actually run.
Do I need both AdSpy and Anstrex?
Only if you run paid social and native at the same time. Each tool is blind to the other's networks, so a single-channel buyer needs just the matching one.
Does Anstrex cover Facebook ads?
Barely. It is built for Taboola, Outbrain, MGID and push networks. For Facebook and Instagram research, use AdSpy.
Is there a free trial for AdSpy or Anstrex?
Neither has one. Anstrex offers a demo and gives no refund for dissatisfaction. AdSpy gives a full refund if you ask within 24 hours of buying.

Sources

Other sources

3 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.

  1. [value] Best Ad Spy Tool? : r/Affiliatemarketing Reddit,
  2. [freshness] Best Ad Spy Tool? : r/Affiliatemarketing Reddit,
  3. [comments] Best tools for Facebook/Meta Ads : r/FacebookAds Reddit,
Dana Rourke

Written by

Dana Rourke

Lead reviewer

Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: reading what long-term users report about each tool, checking its documentation and pricing, and verifying prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.

danar@campaignbuyer.com

Last checked 2026-09-23