A cheap cloud click tracker against a B2B SaaS revenue attribution tool, and which one your business needsmedia buyer software
BeMob vs Cometly
By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Updated 23 September 2026.
Quick answer
Pick BeMob if you buy paid media for affiliate offers and landers, want click-level ROI you can start tracking for free before you commit a budget, and mostly need conversions reported back to your networks; pick Cometly if you sell B2B SaaS or a subscription and need ad spend tied to Stripe revenue and CRM pipeline, from first click to closed-won, with server-side conversion feeds back to the ad platforms.
Side by side
| BeMob | Cometly | |
|---|---|---|
| What it is | Cloud click tracker with a free tier | B2B SaaS revenue attribution |
| Built for | Affiliates and media buyers | B2B SaaS and subscriptions |
| What it measures | Click to conversion, source ROI | Ad spend to Stripe and CRM deals |
| How it tracks | Redirects and server-side postbacks | Comet Pixel and server-side events |
| Sale it follows | A click to an offer on any domain | First click to closed-won, MRR and LTV |
| Ad-platform feedback | Postbacks to affiliate networks | Server-side CAPI to 7 platforms |
| Free way in | Yes: 100K events, 10 campaigns | No free trial, quote after a demo |
| Custom tracking domains | Business plan only | Included, cloud-hosted |
| Pricing | Free tier, then metered by events | Usage-based, no public price |
| Outside proof | Longer public track record | 4.8 G2 (36), thinner elsewhere |
If you are down to BeMob and Cometly, the honest starting point is that these two were built for two different jobs, and for two different kinds of company. Both sit somewhere under the word attribution, but they answer completely different questions. BeMob is a cloud click tracker for affiliates and media buyers: it stamps every click, follows it through a lander to an offer, and tells you which source made money. Cometly is a B2B SaaS revenue attribution tool: it ties ad spend to money that arrived in Stripe and to deals in a CRM. The reader stuck between them is really deciding what they buy traffic for.
BeMob runs in the cloud with nothing to install, is built around reporting conversions back to affiliate networks, and is the gentlest on-ramp into tracking here: a genuinely usable free plan, then $49 a month for a million events, metered by events. Cometly also runs in the cloud, but it feeds Stripe revenue and CRM deal stages into its attribution through the Comet Pixel and server-side events, and bases its price on your monthly pageviews, quoted by its sales team. BeMob is a cheap, free-to-start tracker for someone buying traffic for offers. Cometly is a quoted service for a SaaS seller that wants its pipeline tied to ad spend.
The one question that decides it: what you buy traffic for
Answer this before you compare a single feature. Do you buy traffic for affiliate offers, sending it to landers and offers that may live on domains you do not even own? Or do you sell B2B SaaS or a subscription through a longer, sales-assisted funnel that closes in a CRM weeks after the click? If your problem is seeing which source, campaign, lander and offer produced a profit at click-level, across any traffic type, that is BeMob's problem to solve. If your problem is knowing which ad led to a trial that became a paying customer weeks later, and getting that signal back to the ad platforms so they optimize toward revenue instead of raw form fills, that is what Cometly is for.
How you earn decides it. BeMob assumes you run direct-response traffic and want click-level ROI you can learn cheaply, which is why it leads with a free tier and network postbacks. Cometly assumes a Stripe subscription or a CRM pipeline and a sale that takes weeks, which is why it writes pre- and post-form touch history onto each deal in HubSpot or Salesforce, the part a CRM's own tracking usually cannot see across a long journey. Put a B2B software closed-won question into BeMob and it has no CRM data to work from. Send high-volume affiliate traffic through Cometly and you pay pageview-based fees for redirect work it was never built for. Knowing which of those two sentences describes you settles most of the choice.
BeMob: the cheap cloud tracker you can start free
BeMob is the tracker to learn on and the one to reach for when the budget is thin. The free plan is a working tracker: 100,000 events a month, 10 campaigns, real landing-page and offer management, and reporting good enough to understand how postbacks and tokens actually work. Paid entry is cheap too, and because it is cloud-hosted nothing needs installing or patching. For a buyer validating their first funnels or running light direct-response volume, that is the right place to make mistakes before real money is on the line, which is why this site holds BeMob in the beginner-and-low-spend slot among trackers.
Its limits show up as you scale. BeMob meters by events and counts every impression, visit, click and conversion, so the free 100,000 disappears fast on impression-heavy pop or push traffic and the paid tiers climb with your volume. Custom tracking domains, which you want once you run serious paid traffic, only start on the $249 Business plan, so BeMob's real cost can be higher than its entry tier suggests. Its focus is network postbacks, with automatic ad-cost sync and conversion API feeds to Meta, Google and TikTok outside the core, so past straightforward testing it has less depth than Voluum or RedTrack. What it gives back is a free way in, a low bill, and a longer public track record than most newer trackers, so setup answers are easy to find. BeMob carries an affiliate link on this site, which is disclosed above, and the full BeMob review covers where it stops being enough.
Cometly: ad spend tied to Stripe and CRM revenue
Cometly does a narrower and, for a subscription business, more useful thing: it ties ad spend to money that actually arrived. Its Comet Pixel and server-side events feed Stripe revenue and CRM deal stages into the attribution, so you see which ads brought in pipeline and closed-won revenue, with MRR and LTV attached, instead of trusting Meta to grade its own homework. It runs first, last, linear, U-shaped and data-driven models across a long journey, and it sends deal-stage-aware events back to Meta, Google, LinkedIn, TikTok, Microsoft, Reddit and Snapchat through a server-side conversion API on both plans, so bidding optimizes toward paying customers. Its G2 record is strong and consistent, 4.8 out of 5 across 36 reviews, with praise clustering on tracking accuracy and fast, human support, and one reviewer reported accurate tracking on over $100,000 a month in ad spend.
Cometly's hurdle is the purchase itself. It publishes no price and offers no free trial: the Core and Enterprise plans are quoted on a sales call, usage-based on your monthly pageviews, and you commit, or at least pay for onboarding, before you see it run on your own traffic. Some buyers report the quote feels high. Insist on a live demo with your real numbers, because that is the only up-front evidence you get, and it compares poorly with BeMob, which lets you test the whole workflow free. Outside its solid but small G2 record the proof thins out, with Trustpilot at 3.6 and no clear Capterra listing. The full Cometly review walks through the setup and the sentiment in detail.
Two answers for two kinds of business
Each tool answers a different owner's question. BeMob answers which source, lander and offer made money at click-level, for a buyer sending traffic to offers on any domain, and reports each sale back to the network that pays for it. Cometly answers which ads produced recurring revenue for a SaaS team, and writes it onto the deal in the CRM. A solo B2B founder on BeMob gets a cheap click tracker with no Stripe or CRM connection to tell them which ad produced a paying subscriber. A scaling affiliate on Cometly pays pageview-based fees for a job BeMob starts free and does at click-level.
So your operation breaks the tie. If you run affiliate campaigns and live or die by click-level ROI and a low bill, the SaaS-first attribution tool was never going to serve you. If you sell software or a subscription and need a weeks-long sale tied to the deal in your CRM, the click tracker has no pipeline to read and no revenue layer to attach. Match the tool to how your revenue actually arrives and the rest of the comparison mostly answers itself.
Where the pricing diverges
The two are billed on different measures, so there is no crossover point to model, only two shapes to compare. BeMob is free for your first 100,000 events and then metered by events, so you can prove the whole workflow at no cost and read every number on the pricing page before you pay. Everything counts as an event, so high-volume pop or push burns the free tier fast, and custom tracking domains only unlock on the Business plan. Cometly does not publish a price at all: its plans are usage-based and quoted by sales, so you cannot line its cost up against a competitor before you talk to them, or test it before you buy. If a free start and a low, readable bill fit how you work, that points to BeMob. If you can accept a quote you only see once sales has called you, that is the friction you take on with Cometly.
Count your own usage before either bill. Measure your true event volume before you trust BeMob's entry tier, because impressions add up faster than the plan names suggest, and add the Business plan if you need a custom domain. Ask Cometly for a written quote against your actual monthly pageviews, because usage-based pricing climbs as your traffic grows, and ask what the paid onboarding includes before you commit.
A third path if you host the funnel yourself
Both of these tools measure traffic to pages and offers that live somewhere else. BeMob stamps a click and follows it to a lander and an offer you host on another platform, and Cometly reads revenue out of a Stripe account and a CRM that sit elsewhere too. There is a different way to close the same gap, worth naming because it changes where the data lives. ElasticFunnels is a funnel platform for teams running paid traffic that builds the pages and hosts the checkout itself, and keeps its ad-spend and conversion reporting on the same data layer as those pages, the CRM and the sale. Because a sale closes in a checkout it hosts, that conversion is a first-party event it records at the moment of purchase, and it reports purchases, refunds, chargebacks and renewals to the networks from the server, the attribution job BeMob does for click traffic. It also split-tests page variants under one campaign URL, so a test never resets the ad platform's learning. It starts with a 14-day free trial that takes no card, on plans from $97 a month, plus 0.5% of revenue processed through its hosted checkout.
Being new is its main limitation. ElasticFunnels is younger than either tool here, and there is very little independent third-party review coverage to check its claims against, so until you run real volume through it you are largely taking the vendor's word for how its reporting and postbacks hold up. That is what you would expect of a platform this recent, where BeMob has years of public setups and Cometly a consistent G2 record you can read before you buy. Its reporting also covers only the funnels it hosts, so an affiliate tracking clicks across offers on other people's domains still needs a dedicated tracker like BeMob for that traffic, and a B2B SaaS team attributing a sales-led motion that closes in an outside CRM still needs a tool like Cometly. It suits the seller who runs their own pages and checkout end to end, next to either tool.
Which one for you
You buy paid traffic for affiliate offers: BeMob. Click-level ROI, network postbacks and a free tier to learn on are the right call for pop, push, native and direct-response traffic, and you can start tracking today at no cost. Count your event volume before you trust the entry price, and budget the Business plan if you need a custom tracking domain.
You sell B2B SaaS or a subscription and need ad spend tied to revenue: Cometly. Stripe and CRM revenue attribution, long-journey multi-touch models and server-side conversion feeds to seven ad platforms are the right fit, as long as you can commit without a public price or a free trial and you make the demo prove the tracking on your own numbers first.
You host your own pages and checkout end to end: look at ElasticFunnels alongside them, with the newness caveat above in mind, and keep a tracker like BeMob for any traffic that closes on domains you do not host, or Cometly for a software sale that closes in your CRM.
BeMob is our default pick here because more readers who reach this comparison buy traffic for offers than sell B2B software. On its own turf, a B2B SaaS or subscription company tying ad spend to Stripe revenue and a CRM pipeline, Cometly is plainly the better tool, and we would pick it every time over a click tracker that never sees a deal. If you are actually weighing attribution tools for a software business, our Northbeam vs Cometly comparison takes the next step. If you are choosing between cloud trackers, ClickFlare vs BeMob and our ad tracker ranking are the ones to read next, and ClickFlare vs Cometly runs this same fork with a paid cloud tracker in BeMob's place.
BeMob
What works
- A genuinely usable free plan: 100K events, 10 campaigns and real reporting
- Cheap paid entry at $49/mo for 1M events
- Cloud-hosted, so there is nothing to install or maintain
What to watch
- 100K free events disappear fast once you log impressions or run any volume
- Custom tracking domains only start on the $249 Business plan
- Less depth than Voluum or RedTrack once you scale past testing
Cometly
What works
- Ad spend is matched to revenue that reached Stripe. The Comet Pixel and server-side events feed Stripe revenue and CRM deal stages into the attribution, so you see which campaign produced pipeline and closed-won revenue, with MRR and LTV attached.
- Server-side Conversion API to seven ad platforms, on both plans. It sends deal-stage-aware events to Meta, Google, LinkedIn, TikTok, Microsoft, Reddit and Snapchat, so the bidding optimizes toward paying customers. The vendor claims Meta event match quality up to 9.3 out of 10.
- Multi-touch models built for long B2B journeys. First, last, linear, U-shaped and data-driven attribution, with the full pre- and post-form touch history written onto each deal in HubSpot or Salesforce, which is the part a CRM's own tracking usually cannot see across a weeks-long sale.
- A strong, consistent G2 record. 4.8 out of 5 from 36 reviews, 34 of them five-star, with praise clustering on attribution accuracy, custom-event tracking and fast, human support. One reviewer reported accurate tracking on over $100,000 a month in ad spend.
- 70-plus native integrations and done-for-you onboarding. Stripe, HubSpot, Salesforce, Close, HighLevel and the major ad platforms connect in minutes, and a specialist wires your stack up, which matters because attribution is only ever as good as its setup.
What to watch
- No public pricing. The two plans, Core and Enterprise, carry no numbers. Pricing is usage-based on your monthly pageviews and quoted on a sales call, so you cannot line its cost up against a competitor before you talk to sales. Some buyers report the quote feels high, one G2 review titled bluntly "Not worth of it's price."
- Cometly offers no free trial, arguing that attribution needs your CRM and ad platforms wired up first, and sells a paid onboarding instead. You commit, or at least pay to get set up, before you see it run on your own traffic, which makes the live demo the one look at your real numbers you get up front.
- Thin proof outside G2. Trustpilot sits at 3.6 from 92 reviews and flags that only a handful are recent and the sample may not be representative, and there is no clear Capterra listing. The G2 record is good but small, so the trial you cannot take is exactly the due diligence you would most want.
- Its models will not perfectly match Meta, Google, GA4 and your bank at once, and its accuracy depends on your UTMs and CRM hygiene. Use its numbers to choose where the next dollar goes, and reconcile them against a second source.
- Some rough edges reviewers name. A couple report documentation that lags the actual app, one flags pricing changing after they signed, and a Trustpilot reviewer found it "just another tool with a bunch of complicated options." None is disqualifying, but budget setup time and expect to lean on support early.
Pricing
BeMob: from $49/mo, or free. The Free plan covers 100,000 events a month with one month of data retention. Professional costs $49/mo for 1M events and one month of retention. Business is $249/mo for 10M events and three months, and Enterprise $499/mo for 30M events and six months. BeMob counts every impression, visit, click or conversion as an event. Overage is billed per 1,000 events at $0.05 on Professional, $0.025 on Business and $0.02 on Enterprise. Custom tracking and cloaking domains start on the Business plan.
Cometly: from a quoted, usage-based fee. Cometly quotes every plan on a sales call. Core and Enterprise are both priced on monthly pageviews, which the vendor estimates at about 1.5 times sessions. No figures are published. Billing is monthly or annual, and annual saves 20%. There is no free trial, and a paid Professional Onboarding takes its place. One buyer publicly reported a $600 a month quote.
Prices as of 27 September 2026
Our pick
BeMob
BeMob is the pick if you are new to tracking or spending lightly and want a real free tier before you commit.
Frequently asked questions
Which is cheaper, BeMob or Cometly?
Do BeMob and Cometly do the same thing?
Can BeMob tie ad spend to Stripe revenue and a CRM the way Cometly does?
Can Cometly track high-volume pop, push or native affiliate traffic?
Which one can I test before I pay?
Sources
Other sources
2 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.
Written by
Dana Rourke
Lead reviewer
Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: reading what long-term users report about each tool, checking its documentation and pricing, and verifying prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.
Last checked 2026-09-23