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Head-to-headmedia buyer software

RedTrack vs Hyros

By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Updated 24 September 2026.

The RedTrack home page, captured from the vendor's own site
RedTrack, from free, then $83/mo.
The Hyros home page, captured from the vendor's own site
Hyros, from a custom quote.

Quick answer

Pick RedTrack if you buy paid traffic to a short funnel that closes on a web checkout you control and need deterministic conversions fed back to Meta and TikTok at a published, low entry price; pick Hyros if you sell high-ticket or info products through long webinar, email and call journeys and need attribution that follows a lead from the first click to a sale that closes weeks later.

Side by side

RedTrack Hyros
What it is Click-level ad tracker Long-journey attribution platform
How it measures Deterministic click IDs Multi-touch across calls and CRM
Feeds conversions to ad platforms Yes, via CAPI Yes, server-side
Best-fit funnel Short, any source Long high-ticket call funnels
Best-fit ad spend Any, from first dollar Roughly $50k a month and up
Pricing Free Relay, paid plans published Quote after a demo call
Entry effort An afternoon of setup Sales call, then onboarding

If you are deciding between RedTrack and Hyros, start by dropping the idea that one is a better version of the other. RedTrack is a click-level ad tracker. Hyros is an attribution platform built for long, high-ticket buying journeys. They fight the same enemy, the conversions the browser pixel now drops, but they are built for funnels of very different lengths, so the real decision is how long your own funnel is.

RedTrack stamps every click with an ID, records the conversion on its own servers, and sends it back to Meta, TikTok and Google through their conversion APIs, so the ad platforms keep optimizing on data the pixel leaks. Hyros does the server-side part too, but its reason to exist is stitching a single buyer across a long path: an opt-in, an email sequence, a webinar, a sales call booked days later, and finally a charge recorded in a CRM instead of a web checkout. RedTrack keeps your pixels honest on any traffic at a published price. Hyros follows a lead through a multi-step sale that most trackers lose halfway through.

The one question that decides it: how long is your funnel?

Answer this before you compare features. If your sale closes on the same visit, or within a short window, on a web checkout you control, RedTrack sees the whole thing and its deterministic click-to-conversion record is all you need. When the sale closes after a lead form, a nurture sequence and a human on a call, sometimes weeks after the ad was clicked, that is the journey Hyros was built to hold together. Click-level tools struggle to connect the ad to money that lands in your CRM that late.

The second half of the same question is what you sell and how much you spend. Hyros is aimed at high-ticket info products, coaching, webinars and call funnels running real multi-platform ad spend. Buyers put the threshold around $50k a month with a genuinely complex funnel. Below that, its machinery sits idle and its private quote will feel steep. RedTrack works from the first dollar and never asks how big your funnel is.

RedTrack: deterministic tracking that feeds the platforms

RedTrack answers the problem most media buyers hit first. The browser pixel keeps losing conversions, the ad platform keeps over-reporting ROAS, and you cannot optimize on numbers you do not trust. RedTrack tracks the click with its own ID, records the conversion on its servers, and pushes it back through CAPI so Meta and TikTok keep learning. Cost is pulled from the ad platforms automatically, so the dashboard shows tracked profit without a spreadsheet. One account covers affiliate offers, lead-gen forms and ecommerce checkouts, on any domain.

The pricing is half the case. Ecommerce stores can start on the free Relay plan and move to Brand as tracked revenue grows, while affiliate and lead-gen buyers pick Solo, Team or Enterprise by monthly events. Every plan is listed on its site before you talk to anyone. The catch is the on-ramp: postbacks, conversion mapping and traffic-source tokens take real time to wire up, and buyers arriving from a pixel-only world underestimate it. The interface is dense and looks dated next to newer dashboards. Budget an afternoon, and expect the first numbers to disagree until the mapping is right. After that it largely runs itself.

Hyros: attribution built for the long, high-ticket journey

Hyros targets the funnel that keeps going after the first form. If your sale happens after a lead opt-in, an email sequence, a webinar or a sales call, standard pixels lose the thread. Hyros tracks server-side and stitches the journey across payment processors and CRMs, adding call tracking and multi-touch attribution so a lead can be followed from the ad click to a charge days or weeks later. That is why info-product sellers, coaches and high-ticket advertisers credit it with surfacing revenue Meta and Google never attributed, and it feeds those conversions back to the platforms so they optimize on the fuller picture.

The catch is what its numbers represent. Hyros's credit for each ad comes from an attribution model, so its figures will differ from what Meta and Google report, and it narrows post-iOS tracking loss without erasing it. Treat its reports as a better-informed estimate. For a simple, low-AOV store with a short buying cycle, a Shopify-first dashboard is the cheaper fit.

Pricing: a published number versus a private quote

The pricing models are as different as the products. RedTrack publishes every plan, with ad-spend sync speed and the Ads Manager sold as add-ons, and you can size the bill yourself before you commit. Its affiliate plans are metered by events, so a traffic spike can push you into overage mid-month. Hyros publishes nothing. With Hyros you book a call and receive a quote that scales with your spend and the complexity of your setup. That model tells you who it is for: an advertiser whose budget is large enough that small gains in attribution accuracy shift five or six figures of spend. A buyer testing a first offer will find the conversation comes before any price.

The decision is funnel length and spend

Line the two up and the fork is clear. If your traffic lands on a short funnel that closes on a web checkout you control, and your pain is conversions drifting from the platform's numbers, that is RedTrack, and it does the job from your first dollar at a price you can read off the site. If you sell high-ticket or info products through opt-ins, webinars, email and sales calls, and missed attribution costs you real money, that is Hyros.

The two can also run side by side. Some high-ticket operations use RedTrack for click-level tracking on cold traffic and Hyros for the long-journey attribution, because they answer different questions. If a budget forces one choice, a quick checkout or a modest spend points to RedTrack, and a long, human-touch funnel at serious spend points to Hyros. Both reward discipline: RedTrack's numbers only reconcile once the postbacks and tokens are mapped, and Hyros's model is only as good as the CRM and processor data feeding it.

A third path if you host the funnel yourself

Neither of these tools builds the funnel whose numbers they report. RedTrack tracks the clicks and Hyros models the journey, and both assume the pages, the checkout and the CRM live somewhere else. ElasticFunnels is a funnel platform that keeps that middle on one data layer. It builds the landing pages, hosts the checkout with order bumps and one-click upsells, runs same-URL split tests, and carries a CRM, automations and a call center, with its analytics and attribution reading the same records. A click, an order, a rebill and a refund end up on one customer record. For a seller who runs their own offer end to end, including the calls, that first-party reporting is a real alternative to bolting a tracker onto pages and a CRM hosted elsewhere. It starts with a 14-day free trial and takes no card.

Its drawback is that it is newer than RedTrack or Hyros, with very little independent review coverage to check its claims against, so until you run real volume through it you are largely relying on the vendor's word for how its attribution holds up. That is normal for a platform this young, and the reporting, checkout and split testing can all be tried inside the trial. Its reporting covers the funnels it hosts, so traffic that closes on other people's domains still needs a dedicated tracker. Weigh it as its own option, apart from the choice between these two.

Which one for you

Your sales close quickly on your own checkout and your conversions are drifting from the platform's numbers: RedTrack. Click IDs plus CAPI fix the drift. One account covers affiliate, lead-gen and ecommerce.

You sell high-ticket or info products through webinars, email and sales calls: Hyros. Following a lead across weeks, from ad to call to payment in your CRM, is what it was designed for, and at serious spend that attribution earns the private quote.

You host your own offer end to end and want the spend and the sale in one place: look at ElasticFunnels alongside them, keeping its newness in mind, then add a dedicated tracker later if your traffic ever closes off your own domains.

RedTrack is our default pick because more of this site's readers send ads to shorter funnels than run high-ticket call funnels, and its published price suits a buyer still sizing the problem. On its own long-journey turf, Hyros is plainly the better fit.

RedTrack

What works

  • CAPI and server-side postbacks are built in, so conversions reach Meta and TikTok even after the pixel drops them
  • Pulls ad spend from the platforms automatically, so ROI is calculated for you
  • Every paid plan carries CAPI, ad-spend sync and Stop Rules, from Solo at $141/mo on annual billing with 5M events
  • Handles affiliate, lead-gen and ecommerce tracking from one account

What to watch

  • The setup rewards patience. First-time users spend real time wiring postbacks and mapping conversions
  • The interface is dense and looks dated next to newer dashboards
  • Event-based pricing means a traffic spike can push you into the next tier mid-month

Hyros

What works

  • Server-side tracking that follows long journeys through calls, webinars and CRMs
  • Finds sales that Meta and Google miss on multi-step funnels
  • Pulls sales data from payment processors and CRMs alongside site analytics

What to watch

  • Overkill below roughly $50k/mo in ad spend
  • Pricing is opaque and quote-driven on the main site
  • Its revenue figures are modelled, so expect them to diverge from what the ad platforms report

Pricing

RedTrack: from free, then $83/mo. Affiliate and lead-gen plans are priced by events and seats. Solo is $141/mo billed yearly ($169 monthly) with 5M events and one user. Team is $333/mo ($399 monthly) with 20M events and five users. Enterprise is $833/mo ($999 monthly) with 75M events and fifteen users. Overage costs $0.04 per 1,000 events on Solo, $0.035 on Team and $0.025 on Enterprise, and tracking keeps running past the cap. Ecommerce plans are priced by tracked revenue: Relay is free with UTM-based last-click attribution, Brand starts at $83/mo billed yearly ($99 monthly) and Agency at $499/mo ($599 monthly). Faster ad-spend sync is a paid add-on. Paid plans start with a 14-day free trial.

Hyros: from a custom quote. Hyros publishes no plan prices. It sells one plan with everything included, and the price follows the revenue Hyros tracks for you. The figure is quoted on a setup call and is aimed at higher-spend accounts.

Prices as of 12 October 2026

Our pick

RedTrack

RedTrack is the pick if you buy paid social or run ecommerce and need server-side conversions flowing back to the platform without stitching three tools together.

Frequently asked questions

Which is cheaper, RedTrack or Hyros?
On entry price, RedTrack comes in at free, then $83/mo and Hyros at a custom quote. RedTrack lists its plans publicly and meters them by events or tracked revenue. Hyros quotes on a call and aims at higher-spend accounts, so the comparison only works on your own funnel and spend.
Do RedTrack and Hyros do the same thing?
Partly. Both send conversions to the ad platforms from the server. RedTrack ties each conversion to a click ID on short web funnels. Hyros pieces together long journeys through calls, webinars, email and a CRM, and some high-ticket teams pay for both.
Which should a high-ticket coaching or webinar funnel use?
Usually Hyros. An opt-in, a nurture sequence and a booked call that pays weeks later is the path it was designed around. Small accounts rarely earn back its fee.
Does RedTrack track sales that close on a phone call?
It can be wired to, with real effort. Its comfort zone is a web checkout it can see. Payments taken off-site days after a call are where Hyros does better.
Is Hyros worth it under $50k a month in ad spend?
Rarely. Its quote targets bigger accounts, and the multi-touch model pays off only on complex funnels with volume. A smaller advertiser gets more from a published-price tracker or, for a store, a Shopify dashboard.

Sources

Other sources

2 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.

  1. [r1] AMA: 15 years in affiliate marketing / media buying Reddit,
  2. [r2] Keitaro vs RedTrack vs Voluum - which one for popunder affiliate with S2S tracking? Need real experiences Reddit,
Dana Rourke

Written by

Dana Rourke

Lead reviewer

Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: reading what long-term users report about each tool, checking its documentation and pricing, and verifying prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.

danar@campaignbuyer.com

Last checked 2026-09-24