By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Verified 8 September 2026.
The plans
Triple Whale does not publish public prices, beyond a free tier. Pricing is quote-based, sized to your usage and quoted on a sales call.
The free plan needs no credit card and includes the Moby AI assistant. The paid tiers, Foundation, Automate and Enterprise, are quoted after a walkthrough and scale with your store revenue. The vendor publishes no dollar figure for them.
Prices as of 23 Sep 2026
Is it worth the money?
It is the pick if you run a Shopify or DTC brand and want attribution and profit dashboards in one place, and you will keep your UTMs clean.
What works
- Built for Shopify: first-party pixel, MER, blended CAC and profit in one dashboard
- Lower entry cost than the other serious attribution tools here
- Fast, operator-friendly dashboards the whole team will actually open
What to watch
- The first dashboard is rarely right until your UTMs are clean and consistent
- Paid plans are 12-month commitments priced by GMV
- Users report data quirks such as VAT counted in revenue, so reconcile against the backend
Pricing FAQ
How much does Triple Whale cost?
Does Triple Whale have a free trial or free tier?
Sources
Other sources
9 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.
- [reddit-must-4yr] Is triple whale a must?
- [reddit-must-50k] Is triple whale a must?
- [reddit-must-overlap] Is triple whale a must?
- [reddit-vsmeta-unprofitable] Triple Whale vs Meta Reporting?
- [reddit-vsmeta-confused] Triple Whale vs Meta Reporting?
- [reddit-ecom-convoluted] Triple Whale?
- [reddit-ecom-repeats] Triple Whale?
- [reddit-ecom-amazing] Triple Whale?
- [reddit-ecom-sonar-100k] Triple Whale?
Check current Triple Whale pricing
Vendor pricing moves. Confirm the latest tiers direct.